by unthink | Apr 16, 2024 | Blog Post
Ever stumbled upon the “7 Strata”? It’s a tool we use as part of our Scaling Up framework to highlight strategic differentiation. Imagine it as the compass for businesses navigating the stormy seas of competition. In the relentless pursuit of...
by unthink | Feb 15, 2024 | Blog Post
Business partnerships are akin to marriages; they are unions not just of mutual interests but shared visions and values. The longevity of such partnerships hinges on the underlying relationship dynamics, the mutual approach to problems, and the co-creation of goals....
by unthink | Jan 4, 2024 | Blog Post
In the vast sea of business strategy, there’s a concept known as “Blue Ocean Strategy.” This theory suggests companies should set sail for uncharted waters, seeking uncontested market space instead of battling fiercely in overcrowded markets. Imagine...
by unthink | Dec 12, 2023 | Blog Post
In a world awash with buzzwords and jargon, ‘strategy’ is one of the most overused and misunderstood terms today. But what is strategy, really? Let’s demystify it. Strategy, at its core, is a plan—a plan to achieve a specific goal. It’s about...
by unthink | Sep 29, 2023 | Blog Post
In our fast and competitive market, businesses need to be able to adapt quickly or they will be left behind. One way to do this is to make a business model shift. A business model shift is a change in how a company does business. This can involve changing the products...
