Fueled by passion and purpose
INGENUITY, HEART AND GRITwe are a strategy design company driven to make lives
simpler, better, and richer
We Believe
Our beliefs guide the work we do, the way we partner and
the impact we aspire to achieve
Your purpose is bigger than you
unthinkable helps organizations define a purpose beyond the obvious that integrates social impact into the strategy and culture of the organization, aligning clients, employees and community.
Individuals can change the world
unthinkable guides individuals and teams through a creative process to develop inspired solutions by encouraging them to push beyond their comfort level, and embrace diverse thinking to challenge the status quo and uncover hidden gems
The power of 10
unthinkable helps organizations to move toward meaningful impact. It requires a seismic shift in thinking, and yet will need small steps to achieve. Together we create the vision and path.
Quality will prevail
unthinkable designs human experiences, products and solutions that address end-user needs and sets high standards of excellence and sustainability.
Fall forward to succeed
unthinkable leads teams and organizations through a process where we can embrace failure as a foundation for success. Do not have a Plan B. Work on making Plan A happen. You have to fail to succeed.
Ethos
To create meaningful impact, our values drive how we work“If you want to change the world, be that change.” — Mahatma Gandhi
We embrace a growth mindset and believe individuals have the capability to positively change the world. We can either talk about it and hope, or we can do!
Yes, YOU can
Be part of the solution, not part of the problem. We believe in being positive, facing challenges head-on and seeking solutions to every issue.
No assholes
We work with people we admire and enjoy — people who put empathy above the need to be right.
No BullShit
We strive to be authentic, humble and transparent in our daily interactions. We know ourselves and don’t overstate or embellish.
Do the right thing
Always do the right thing. It may not be easy, but it will always be right.
Own it
Although we work in collaborative teams, everyone must be responsible for delivering their part. When we take on a role, we own it.
"Everything is always impossible until someone does it." — Nelson Mandela
It takes courage to pursue bold goals, as well as discipline and hard work to deliver on our promises. We are tenacious and persevere to achieve.
Love Your Work — Enjoy life
We work insanely hard and strive to make the most of every minute. We love what we do. Our energy comes from placing high importance on people, family and health.
Truth and integrity is everything
Without these two values all the above does not matter. Be true to oneself and to the purpose.
We choose to move beyond the logical and the obvious to challenge the unthinkable
unthinkable works with organizations to create a lasting impact on some of our planet’s largest social issues
For us this is more than doing right for today; it’s about creating an extraordinary tomorrow for our children
unthinkable People
Meet the unthinkable team
Ross Polvara
CEO & Founder
“Courage, passion and growth are the values that inspire me each day. Optimizing individual human value is my goal. Inspiring individuals who team together for a collective purpose, always wins the day.”
Ross is the CEO and co-founder of unthinkable. Ross has a deep love for people and solving problems. He believes in attaining the unthinkable. For the past three decades plus, Ross has worked with a wide range of global leaders and organizations spanning Fortune 50 organizations to start-ups, for-profits, and not-for-profits teaming across strategic, organizational, and operational initiatives. Ross blends deep financial and strategy expertise, honed as a partner with PwC Consulting, together with a personal mission to inspire people and build exceptional organizations and teams, in all his client work. This ethos was evident in the creation of the New York Soccer Club, an academy developed to inspire young boys and girls to attain the highest levels. Ross has founded and advised a number of start-ups spanning affordable housing development, online education, and sports training, to technology-based initiatives. Ross’s approach is to integrate with the client team to best support and complement the team, guiding them towards outcome-driven excellence and growth.
Clients describe Ross as a trusted partner, bringing passion, positivity, and enthusiasm to all his work, focused on moving clients to innovate, act, grow and attain unthinkable results.
Clients include CEOs, Vice Presidents, Family Owner-Operators, Entrepreneurs, Manager, and developing leaders.
Clarity in vision, diversity in thought, deliberate in execution, and compounding small wins lead to remarkable results.
Rachel McDermott
Strategic Creative
“Everything you put out in the world should just be authentic to you, it should help people. May all we do add beauty to the world and lives of others.”
Rachel is our visual creative. She has been diving deep into all things graphic design, web design, SEO, and customer experience for over a decade. Rachel helps organizations present what they do to effectively catch the attention of the customers they seek. She makes ideas a tangible reality to advance branding. To put it simply, Rachel helps the unthinkable come to life.
Her love for people and desire to serve is present in all of her work. She helps clients become the guides of their customers – something all customers long for: companies that can solve their problems and meet their needs.
She sees all things with a creative “how to” eye. Figuring out the possibilities whether, in marketing, web design, or media & communications, it’s her role to design and create solutions that work for clients while ensuring everything remains beautiful to the eye.
In her spare time, you’ll find her teaching a lot of yoga, practicing spirituality, cooking, petting cats & creating fine works of art.
Let’s work together. We can make a better world for all
Yes, we can!