by unthink | Apr 14, 2026 | Blog Post
Imagine a sport with no scoreboard. No defined winner. No agreement on what the game even is. We’d call that chaos. We’d never watch it. We’d certainly never play hard for it. Yet we build organizations exactly this way. We set vague goals and call...
by unthink | Apr 3, 2026 | Blog Post
I walked through a small hill town in Umbria recently. Narrow stone streets, a church that has stood since the 12th century, a butcher whose family has occupied the same shop for four generations. Nobody needed to explain the culture. It was present in every detail....
by unthink | Mar 14, 2026 | Blog Post
Every leader has guiding principles. Most just can’t name them. That is the problem. Warren Buffett built Berkshire Hathaway on a single unwavering principle: invest in businesses with durable competitive advantages, then do nothing. Not clever tactics. Not...
by unthink | Feb 23, 2026 | Uncategorized
We celebrate the specialist. We admire the expert who has gone so deep into their craft that nobody else can touch them. And then we watch them vanish. Not because they were wrong to go deep. Going deep is almost always the right move. Research by Bain & Company...
by unthink | Feb 16, 2026 | Blog Post
I’ve seen the glossy-bound strategic plans. Some cost nearly a million dollars to produce. Beautiful documents. Thorough research. Careful analysis. Endless acknowledgments of those who labored over every page. Perfect paperweights. They sit on shelves. Unopened...
