by unthink | Jun 29, 2026 | Blog Post
We spend forty-five minutes debating a $300 line item and twelve minutes deciding whether to enter a new market. This is not a time management problem. It is neuroscience taking control. The human brain evolved under conditions that rewarded the immediate and the...
by unthink | May 22, 2026 | Blog Post
I was sitting with a leadership team recently, post-mortem on a project that had missed its deadline. Smart people. Good intentions. Real effort. But as we unpacked it, the same pattern emerged that I see more often than I care to admit. No one had agreed on who was...
by unthink | Apr 4, 2026 | Blog Post
I’ve watched it happen more times than I can count. An individual reads a book. A good one. Finds the insight that unlocks something. And then stops there. There’s a seductive feeling that comes with the click of understanding. It feels like an arrival. It...
by unthink | Mar 14, 2026 | Blog Post
Every leader has guiding principles. Most just can’t name them. That is the problem. Warren Buffett built Berkshire Hathaway on a single unwavering principle: invest in businesses with durable competitive advantages, then do nothing. Not clever tactics. Not...
by unthink | Feb 12, 2026 | Blog Post
The gym down the street just added a hydromassage chair. And a smoothie bar. And something called a “recovery zone” with infrared saunas. I watched them install it all through the window while walking past outside. They are trying to solve a problem that...