by unthink | Sep 4, 2026 | Blog Post
You told the team the strategy on Monday. By Thursday, three people are doing something else. Not out of rebellion. Out of forgetting. Here’s the strange part. You didn’t forget. You wrote it. You believe it. You’re annoyed they don’t. But you...
by unthink | Sep 1, 2026 | Blog Post
I sat with a founder last month who told me his company grew 12 percent this year. He said it like a toast. I asked him a harder question: are you scaling, or are you just working harder at the same thing? He got quiet. That’s usually the answer. Most growth...
by unthink | Aug 31, 2026 | Blog Post
Ten minutes to go. We’re ahead. We ease off. Sport calls this the fatal mistake: it’s never over until it’s over. Business keeps forgetting the lesson sport already learned. We build an advantage. Years of it. Somewhere in that success, we stop...
by unthink | Aug 25, 2026 | Blog Post
I keep coming back to fugu. Not because I’ve eaten it (I haven’t, and I’m not sure I’d volunteer), but because of what it represents. A dish of pufferfish that carries enough toxin in the wrong tissue to stop a heart within hours, and there is...
by unthink | Aug 23, 2026 | Blog Post
I keep coming back to sports. Not the highlight reels. The infrastructure behind them. Few organizations chase performance with the discipline you find in professional sports. The planning, role clarity, and sheer demand for week-over-week improvement are on a...
