by unthink | Dec 20, 2025 | Blog Post
I was talking with a professional soccer coach last week. He told me he wanted to sign a player, then discovered a better league was interested in the player. Given who the coach is, his response did not surprise me. He let the player go. Not because he didn’t...
by unthink | Nov 20, 2025 | Blog Post
I watched them for twenty minutes. Three baristas at my regular coffee shop. Same haircut. Same cadence. In the same way, they tilted their heads when taking orders. Not cousins. Not friends who decided to work together. Just people who’d absorbed the unspoken...
by unthink | Nov 6, 2025 | Blog Post
Everyone has core values posted somewhere. Integrity. Innovation. Excellence. Customer-first. Enron had integrity on their list too. The founder who tells me “our values are respect and accountability” hasn’t told me anything yet. What I want to know...
by unthink | Nov 4, 2025 | Blog Post
We’ve made longevity complicated. We obsess over superfoods and supplements. We track our steps, our sleep, our macros. We join gyms we barely visit and buy books about biohacking we never finish reading. Meanwhile, the Blue Zones – those pockets of the...