by unthink | Aug 4, 2025 | Blog Post
We double down because we believe. The facts support our choice. We’re committed and aligned. This works. But we also double down to avoid being wrong. To escape embarrassment. To dodge failure. Emotion makes terrible decisions. Worse when evidence screams...
by unthink | Jul 26, 2025 | Blog Post
We stand at crossroads countless times each day. In boardrooms. During difficult conversations. When no one is watching, each moment presents a fundamental choice: which voice will we amplify—our angel or our demon? The angel whispers of integrity, patience, and...
by unthink | Jul 16, 2025 | Blog Post
‘Eliminate the Noise’—a Steve Jobs expression. ‘Focus on the signal.’ The great people do this repeatedly. They are focused. Yet most of us embrace complexity and quantity as a badge of honor. Being distracted is applauded by many. I work with...
by unthink | Jul 15, 2025 | Blog Post
We live in a business culture that celebrates the unknown—the next breakthrough, the disruptive technology, the untapped market. Yet while we fixate on what we don’t know, we often overlook the profound power of what we already know. Every successful scaling...
by unthink | Jun 27, 2025 | Blog Post
Most leaders think being direct is harsh. They’re wrong. Steve Jobs killed projects with two words: “It’s sh(one)t.” His team knew exactly where they stood. No false hope. No mixed signals. No, wondering if maybe next quarter would be...
