We plan vacations obsessively. Itineraries, reservations, who’s coming, when to leave.

We treat projects like chores.

Same energy. Same stakes. Often bigger consequences.

The founder who maps a project like a trip, knowing the destination, the milestones, who’s on the bus, arrives. The one who wings it wonders why they’re lost.

Adventure requires a plan. Otherwise, it’s just wandering.

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