Average. It’s the benchmark for the acceptable, isn’t it? But have you ever stopped to think how dismal ‘average’ really is? How it’s light-years away from excellence?
Steve Jobs once said, “Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.” Aren’t we setting the bar too low if average is our measure?
Average isn’t an aspiration; it’s a concession. A surrender to mediocrity. Why settle when the extraordinary is within reach?
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