Impact is a snowball rolling down a mountain. It starts small and slow, it gains momentum, expands tremendously to a force that is well beyond comprehension. From nothing to something massive and powerful.
Social impact works in the same way. It will start small, and soon enough there are more voices and attention given to it, which gives reliability and gains recognition. It is not the size of the outset that matters, but instead the intent and direction. If you give your cause a voice and an opportunity, you can create meaningful, lasting change.
Few people knew of the young Swedish teenager skipping school in August 2015 to protest on the stairs of the Swedish parliament building. In a short few years, Great Thunberg inspired an international movement to fight climate change.
You have a cause. Don’t hold back. Let your snowball roll, or we may never realize the impact you may have.
