The pandemic has provided new and unexpected challenges for individuals, companies, and organizations in the past two years.

One element revealed during the period is that the organizations with creative leaders at the helm fared positively and succeeded. Creativity does not suggest a flamboyance nor abundance of new novel ideas and flair, but instead the innate ability to look at the situation differently. Seeing cases for what it is and not for what we would prefer for them to be and identifying possibilities and opportunities with their assets and the situation at hand.

We may stare at the donkey and will for it to be a horse, yet it will remain a donkey even if we choose to call it a horse. The sooner we accept we have a donkey and understand the value it brings, far different to that of a horse, how fortunate we will be not to expend unnecessary energy or thought on something that will not be.

Those organizations who continue to blame the pandemic for their demise some two years later, yet have not fundamentally altered their plan, will likely have another reason at a later date not to succeed.  Look at what you have, the strengths and capabilities, and understand how to utilize them to the overall benefit best.  Creativity comes from what we have, not what we wish we had, and it is dependent on us to leverage it now rather than wait.

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