We often despise them, yet deadlines are the unsung heroes of productivity. From project completions to bus schedules, time constraints shape our lives.

Contrary to our grumbling, we thrive on deadlines. Imagine a world without start or end times—chaos, right?

External deadlines command respect. We meet bid submissions and payment dates without fail. But internal deadlines? That’s where things fall apart.

A study by the Harvard Business Review found that 90% of projects experience delays or overruns. The culprit? Often, it’s not the individual but unclear expectations or lack of reinforcement.

As Thomas Edison once said, “Being busy does not always mean real work. The object of all work is production or accomplishment, and to either of these ends, there must be forethought, system, planning, intelligence, honest purpose, and perspiration.”

Organizations that master deadlines master success. It’s not about wielding a stick but offering a carrot. Clear expectations, consistent reinforcement, and a culture of accountability are critical.

Remember, deadlines aren’t the enemy. They’re the scaffolding upon which outstanding achievements are built. Embrace them, and watch your productivity soar.

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