A word we fear. The proverbial no. It signifies rejection and failure, and for many, it is a setback. This one word becomes the descriptor and possibly definer of us as a person overall.
Yet when we think of what we would like to achieve and the next steps we must take to reach our goals, the one universal truth that holds most people back is the potential for failure. Yet, we know that when we do not try, we cannot fail, but in reality, absolute failure is not trying at all. In effect, our fear of ‘No’ prevents us from getting to ‘Yes.’
What if we shift that dynamic and allow No to be the goal? Very simply, if we are looking to sell more, where the ultimate answer is yes, can we also see how fast we can get to a thousand no’s? By working towards this opposing goal, it is inevitable that so many more yes’ will present themselves. This is not by chance, but instead our ability to get out there and do what we want to do without fear of failure since we are achieving our goal of no’s.
It may be a simple shift in thinking, but it will give us the fortitude to persevere and be patient. So what is your yes that may just be a no?
