The culture within organizations, while challenging to measure independently, is invaluable. Organizations with poor cultures will typically be less profitable, the staff is demotivated, and there is a high turnover, little innovation, and everything seems like a struggle. These are not happy places, and often failure is imminent.
On the other side, those organizations who are market leaders, have inspired staff, are in a growth mode, and are inevitably generating positive returns, are also those with strong cultures.
Yet, the ability to describe the culture within organizations is not simple. Nevertheless, it most definitely is the clear intention to create an environment where individuals collectively take on specific characteristics and behaviors.
While culture may be unintended in some cases, it is clear that where an organization exhibits strong positive cultures, it is with deliberate, methodical intent and persistent execution. It was not by chance.
